Andrea Baggio.
A professional’s personal site, with integrated blog, video and testimonials.
Content scattered across YouTube, articles and social, no central hub
↓ Result+70% time on site, all content aggregated in a single hub
Content scattered across YouTube, articles and social, with no central hub: the audience got dispersed and no page really gathered the work done.
A personal site that aggregates content from the various channels into a single, always-updated hub: +70% average time on site and one point of reference.
The starting point.
A personal brand lives on content: it needed a site that brought together articles, YouTube channel and reviews in a single digital home, easy to update.
The risk, for anyone producing a lot, is dispersion: a video on YouTube, an article somewhere else, a review on a third platform, and an audience that gets lost along the way. The goal was to reverse the flow — bring everything into one place and make sure whoever arrives stays. Before building, we mapped where the audience was getting lost and what it was really looking for.
What we built.
We built the site with a custom blog grid, a widget that automatically shows the latest videos from the YouTube channel, a testimonials slider and statistics banners. All manageable independently.
The YouTube widget pulls the latest videos on its own: no manual updating, the site is always in step with the channel. The blog grid and the testimonial slider do the rest, giving the page depth without weighing it down. The result is an average time on site that has more than doubled: whoever arrives for one piece of content finds three more, and stays.
How we work.
Every project starts from a concrete analysis of goals, audience and competitors: no off-the-shelf templates, but choices designed to deliver results.
A content hub lives or dies on how easy it is to update: if publishing takes effort, the site is dead within three months. That is why we worked on autonomous management before working on the look. Design, development and go-live were handled by a single team, with shared reviews at every step.
Why choose us.
A single point of contact for the whole project: no runaround between suppliers, quick answers and someone who knows your work.
A personal brand is, by definition, personal: the site must be able to change when the professional project changes, without depending on anyone. Domain, code and credentials remain in the client's name, with no strings. And content updating is in his hands, as it must be for someone who publishes every week.
The next one could be yours.
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