Dizionario del Web.
A free tool to understand the terms of the web: instant search, categories and illustrated entries.
The language of the web is hard: a clear, indexed glossary was needed
↓ Result+120% organic traffic thanks to SEO on the terms
The language of the web is hard for many: it needed a clear, indexed glossary that explained the terms and made them findable on search engines.
An editorial glossary with over 300 indexed, SEO-optimised terms: +120% organic traffic and a reference point for anyone looking up definitions.
The starting point.
Privacy, AI, crypto, cybercrime: the language of the web changes fast and is intimidating. It needed a glossary that was simple to consult, good-looking and designed to grow entry by entry.
A glossary has a structural problem: nobody visits it to read it, people land on it looking for a specific term on Google. So either the individual entries rank, or the site does not exist. This turned the project's priorities upside down: first the structure that makes the entries findable, then everything else.
What we built.
We built the Dizionario del Web® site: instant term search, colour-coded thematic categories, entries with dedicated illustrations and an editorial structure ready to welcome new entries every week.
Instant search is the heart of it: someone looking up "phishing" must reach the definition in a second, not navigate a menu. The colour-coded categories help those who browse, the dedicated illustrations give identity to content that would otherwise risk being dry. And the editorial structure is built to grow: every new entry goes in without touching the code.
How we work.
Every project starts from a concrete analysis of goals, audience and competitors: no off-the-shelf templates, but choices designed to deliver results.
Three hundred entries are not written in a day and not published all at once: we built a structure that lets the client add terms every week, independently. Design, development and go-live were handled by a single team. Organic traffic grows with the entries: the more the dictionary expands, the more searches it intercepts.
Why choose us.
A single point of contact for the whole project: no runaround between suppliers, quick answers and someone who knows your work.
An editorial project lives on continuous publishing: if every entry requires a request to a supplier, the rhythm breaks and the site dies. That is why the editorial team is entirely autonomous. Domain, code and credentials remain in the client's name, with no strings: the traffic asset built over time is theirs.
The next one could be yours.
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